INVENTORY AND RANKING OF SPORTS AND RECREATIONAL EVENTS IN THE AREAS OF SARAJEVO AND ISTOČNO SARAJEVO
Šemsa Ćišija
Muniba Osmanović
Emina Ajanović
Ranko Mirić
DOI: 10.35666/25662880.2024.10.185
UDC: 338.48-52:796(497.6 Sarajevo/I.Sarajevo)
Abstract: Sports and recreational events across various sports and disciplines represent the most developed and common form of events in Bosnia and Herzegovina, particularly in the cities of Sarajevo and Istočno Sarajevo. Through effective organization of these events, Bosnia and Herzegovina lays the groundwork for hosting similar events in the future, as well as for the development of sports and recreational tourism. The aim of this study is to inventory and map all sports and recreational tourism motives, as well as to rank the events by types of sports and disciplines. The analysis includes 115 different sports events from 25 sports disciplines. Due to the variety of indicators and sub-indicators, the "H. du Cros" method was used for the tourist valuation of these events. The results of the valuation indicate that none of the events fall into the category of low market attractiveness. The most valued are the sports events that include world and European championships, as well as the Youth Olympic Games, which significantly contribute to the promotion and branding of the destination, attract a large number of tourists, and impact the development of tourist infrastructure and the increase of employment in the tourism sector. Detailed ranking of these events reveals different levels of importance, highlighting key characteristics, advantages, and disadvantages, which allows for a better understanding of their impact on the development of sports and recreational tourism. This analysis not only identifies the most suitable events for tourism development but also provides valuable insights for future initiatives and investments in tourism.
Key words: sports and recreational events, sports and recreational tourism, tourism evaluation, Sarajevo, Istočno Sarajevo