EVALUATION OF FACTOR OF HOSPITALITY IN SARAJEVO TOURISM DESTINATION
Lejla Žunić
DOI: 10.35666/25662880.2015.1.263
UDC: 338.48:656.075(497.6 Sarajevo)
Abstract: Hospitality, as a cultural receptional factor, has a great importance for a tourism planning and tourism & geographical destination development. Research problem considers an analysis and evaluation of hospitality in Sarajevo tourism destination. The aim of this article is to research the basic parameters/ indicators of hospitality in order to understand their value. Parameters of hospitality are: qualifications, affability and English language skills. The basic methodology will include collecting data for statistical analysis and survey research that will be used to assess opinions of tourists, tourism managers and tourism employees.
Key words: Sarajevo tourism destination, hospitality, tourism, qualifications, affability, English language skills, tourism planning, tourism & geographical development.